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Introduction

CNN Traveller is a unique travel publication that combines reports from around the globe with the news values of CNN. The magazine focuses on issues-led travel features designed to appeal to the business and high-end leisure traveller and provides intriguing and insightful coverage of countries from Austria to Zimbabwe.

The magazine regularly features writing from leading CNN correspondents such as Richard Quest, Don Riddell and Brent Sadler.

CNN Traveller is divided into sections that reflect programmes on CNN – for example, World Report, Inside Africa, Inside the Middle East, World Sport, Business Traveller and Business International. Not only does this guarantee a magazine of exceptional diversity, it underlines the presence of the CNN brand within the publication.

Distribution

CNN Traveller is published bi-monthly and is sold in bookshops throughout Europe, The Middle East, Africa and selected cities worldwide. The magazine is also available to business and leisure travellers at key distribution points worldwide, including:

In-Flight with Airline Partners:
British Airways, Virgin Atlantic, Lufthansa, SAS, United Airlines, Emirates, Cathay Pacific, Singapore Airlines, KLM and Gulf Air.

On Board Travel Carriers:
Deutsche Bahn, Heathrow Express and QE2 cruises.

Preferred Media Adviser to the WTO:
Distribution to all Members and Associates.

First and Business-Class Lounges:
52 airports worldwide including London Heathrow, Paris Charles de Gaulle, Amsterdam Schipol, New York JFK and Hong Kong International.

Trade Fairs and Exhibitions:
World Travel Market, IHIF, ITB, PATA, ILTM and WTO events.

Hotels: Across Europe, the Middle East and Africa, including CNN’s partner hotels such as: Hyatt, Marriott, Radisson, Conrad, leading hotels of the world and Worldhotels.

Circulation Profile of readership

The 680,000 readers of each issue of CNN Traveller have the following characteristics, based upon the subscription database and reader survey.

* 83% male
* Average corporate position VP/Director/Senior Partner
* Average annual salary £118,000/ €183,000
* Average age 38
* Average 12 international journeys per year
* Average 3 days’ duration per journey

Source: Travel Research Centre Europe (part of Taylor Nelson Sofres Group).

Advertising

High profile international advertisers include CNN Traveller within their media schedules to reach their core markets.

Advertisers;
GREECE TOURISM, BURJ DUBAI, SILVER JET, CANON, HILTON HOTELS, EMIRATES AIRLINES, HUGO BOSS, JAGUAR, JORDAN TOURISM, NIKKO HOTELS, JUMEIRAH DUBAI, NOKIA, PHILADELPHIA CONVENTION AND VISITORS’ BUREAU, SENTOSA COVE SINGAPORE, SONY VIAO, SOUTH AFRICAN AIRLINES, SERENA HOTELS AFRICA, BELLAGIO HOTEL LAS VEGAS, MELBOURNE CVB, HSBC BANK,

Sales Contact

Silvia Lehnert
International Advertising Manager
CNN Traveller
Direct: +44 (0)207 613 6959
Mobile: +44 (0)7984 349 608
Email:silvia.lehnert@ink-publishing.com

Simon Brown
Key Accounts Sales Manager
CNN Traveller
Tel/Fax: + 44 1920 871756
Email: simon.brown01@btinternet.com