CNN brings the top news stories from around the world into your office and home. Launched in Europe, the Middle East and Africa in 1998, CNN Traveller magazine looks at the real issues, tzhe real places and the real people who make this news every day.

Published bi-monthly, CNN Traveller ASPAC will have a distinctive Asian flavour, with special sections dedicated to news and features from the area, and of interest to the area. At the same time it will retain key content from its sister publication, and continue to provide readers stunning, photographically led reportage style journalism.

CNN Traveller ASPAC is divided into sections that mirror CNN’s on-air programming such as Business International, Talk Asia, Business Traveller, Design 360 and World Sport. This provides an impressively wide range of content for readers and reinforces the presence of the CNN brand within the publication.

The magazine will contain regular contributions from leading CNN correspondents such as Brent Sadler, Richard Quest and local talent such as Kristie Lu Stout and Hugh Riminton. It will also contain the on-air programme schedule so viewers can tune in at home, in their hotel room or enroute.

CNN Traveller ASPAC is designed to appeal to the frequent business and leisure traveller, and provides intriguing and insightful coverage of countries from Buenos Aires to Borneo.

The magazine is available to business and leisure travellers at key distribution points throughout ASPAC, including:

On the newsstand for US$5.95 in: the People’s Republic of China, Hong Kong, Singapore, Thailand, Korea, Australia, New Zealand, Malaysia, Indonesia, Japan, and Taiwan.

Inflight and in the lounges of key airline partners including: Cathay Pacific, Philippine Airlines, Eva Airways, Dragonair and China Airlines. The magazine will also be available in the rooms and suites of key CNN partner hotels including Worldhotels, Hyatt, InterContinental and Marriott.

Trade fairs and exhibitions including PATA, IHIF, ITB, WTM and WTO events.

Profile of readership

The 650,000+ readers of each issue of CNN Traveller EMEA have the following characteristics based upon the subscription database and reader survey conducted by the Travel Research Centre Europe (part of Taylor Nelson Sofres Group).

• 83% male
• Average corporate position VP/Director/ Senior Partner
• Average annual salary US$170,000
• Average age 38
• Average 12 international journeys per year
• Average 3 days’ duration per journey

We expect the research we commission for CNN Traveller ASPAC to show us a similar demographic profile for its 200,000+ readers. This is based on the global audience reach of the CNN news channel and www.cnn.com.

High profile international advertisers include CNN Traveller within their media schedules to reach their core markets.

Advertisers: ANA, AT&T, BOMBAY SAPPHIRE, CAMUS, COMME DES GARCONS, CANON, EBEL, EMIRATES AIRLINES, HERTZ, HUGO BOSS, INVESCO, ISLAND HIDEAWAY, JAGUAR, LAURA BIAGIOTTI, PHILADELPHIA CONVENTION AND VISITORS’ BUREAU, PURAVARNA HOTEL, SOFTCOM TECHNOLOGY, SONY, TAMIL NADU, TRUMP INTERNATIONAL.

	Editor Dan Hayes E-mail: dan.hayes@ink-publishing.com Tel: +44 (0)20 7613-6949 Fax: +44 (0)20 7613-8776
	Associate Managing Editor Nina de Vries Turner International Asia Pacific Ltd. E-mail: nina.devries@turner.com Tel:+852-3128-3567 Fax:+852-3128-3928
International Advertising Manager Silvia Lehnert E-mail: silvia.lehnert@ink-publishing.com Tel: +44 (0)20 7613-6959 Fax: +44 (0)20 7613-8778	Advertising Yvonne Tan E-mail: yvonne.tan@ink-publishing.com Tel: +65 6324 2386 Fax: +65 6491 5261
Advertising Yvonne Tan E-mail: yvonne.tan@ink-publishing.com Tel: +65 6324 2386 Fax: +65 6491 5261	Production Controller Antonia Ferraro E-mail: antonia.ferraro@ink-publishing.com Tel: +44 (0)20 7613-6974

For further information access www.cnntraveller.com